I chatted with Ford & Lincoln’s head designer Moray Callum, the gentleman who basically gives Ford its face.
We laughed lots, I said how great it is he’s bringing hard buttons back, turns out being an auto designer is a rather morbid job, and I asked what one thing makes him the most nuts.
Read it online at Autonet.
5th paragraph – Moray’s metaphor on why millimetres matter – imagine altering a face in Photoshop, 8mm here and 6mm there and woah, a totally different face is looking back at you.
Moray: You still have to design for the idiot that doesn’t wear a seat belt.
All ‘Keri on Driving’ columns here.