Happens bi-annually. 

Around now, then 6 months from now, because those are retail’s “make everything 70% off” cycles.

Right now a proper quality t-shirt is the proper price of $20.

I went this week. I’ve never loved shopping. Much of what you see me in is a decade old. I love malls for the people and atmosphere, not for the stuff.

Surprised myself, too.

Think I’ll wear it next Saturday night in Vegas at DefCon – the world’s largest hacker conference. 

Remember last year’s video Inside DefCon19 and the interview series (which is almost edited, and includes the best highlight reel I’ve ever made).

I shop alone.

On the rare occasion I require an opinion, I text a photo.

I have the toughest time finding simple, classic clothes.  Why does everything needs a ruffle or pocket or some accoutrement?

If I had a store, I’d call it ‘Plain’. 

• 1 – outfit is sneakers and something I can try stuff on over, thus avoiding fitting room time
• 2 – I find one shirt I like, buy it in many colours. See first photo as well
• 3 – everything gets seam-ripped off.  Tags ruin the lines, and if you’re wearing anything sheer, you must.  

The Bay! 

Fact: it’s North America’s oldest company :O

Go to the third floor in the Eaton Centre one… endless labels, open and airy, no one bugs you, massive sale on.

Victoria’s Secret dressing rooms are beautifully lit #NoFilter.

‘Plain’ would definitely copy their lighting scheme. Sales ahoy.