GM just released a new infotainment system, introducing MyLink.

Usually I’m like “infotainment systems, who cares”, but this one is different.

Instead of installing a computer into the car, the car uses the computer we all carry around constantly – cel phone.  Right?!  

The core of the computing is done on your phone. Basically you’re looking at here a screen and a USB connection.  That greatly reduces the amount of electronics in the car, plus price.  An average infotainment system is about $1,500, instead, GM’s BringGo map app is $50.

The key is the software that make your car talk to your phone.

Another neat fact, GM worked with Apple on this software; when was the last time you heard about Apple collaborating.  Change your calendar, text, music, all using Apple’s Siri.

The app is available for both iPhone and Android.

Bottom left: that’s a radio station from the other side of the world.

I interviewed the person who headed the project, meet Sarah LeBlanc.

She was a such a fun interview, we met early morning at the Toronto Auto Show. Thanks for kicking my day off to a great start, Sarah!

Read it on Autonet.ca.