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The Pepsi Taste Challenge is Back

May 22 2012

This is Pinewood: Canada’s largest movie studio.  

I’ve always wanted to go, ever since Canadian Explorer days, click here and here.

For the first time since 2004, the Pepsi Taste Challenge is back this summer.

It started over the long weekend and continues until Labour Day. Here’s their Facebook page and here’s their Twitter to find out when they’ll be in your city.

You want to go, because not only will you meet “Poptimus Prime”…

… but you’ll get to interact with a Microsoft Surface!

See how the table knew my name and where I was standing, all from that paper business card? So slick. Pretty sure they’re doing it with RFIDs (that’s a whole topic for Smarten Up, Internet).

(sidenote: I used my first Surface at the Olympics two years ago, click here and fast forward to 0:24)

Pepsi has been doing Taste Challenges since 1976, and they’ve found Canadians prefer the taste of Pepsi.  This Canadian does.

 

 

 

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Filed Under: Events, Tech Tagged With: canadians prefer pepsi, Microsoft surface, pepsi taste challenge, pinewood movie studio, poptimus prime, since 1976, toronto

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